What is Email Verification? 

Email verification is the process of checking if an email address is valid and can receive emails. It helps you ensure the email lists are accurate. With Smartlead’s email verifier, you can verify email addresses to maintain optimum email deliverability for successful cold email campaigns.

Smartlead Email Verifier ensures every email address on your list is active and ready to engage. With Email Verifier, you'll see fewer bounces, enjoy a better sender reputation, and achieve higher campaign engagement. Make every email count with Smartlead's Email Verifier.

What is An Email Verifier?

Record

Type

Value

Time to live (TTL)

WWW

CNAME

abc.com

3600

An email verifier is a tool that checks whether an email address is valid and capable of receiving emails. It performs various checks to ensure correct formatting, legitimacy of the domain, and whether the email server is ready to accept messages.

Smartlead’s Email Verifier Tool helps businesses and individuals clean their email lists, reduce bounce rates, and improve the effectiveness of their email communications.


  • www is the subdomain and is an identifier of the record.

  • CNAME is the DNS record type.

  • com is the value of the record. That means www will resolve to the IP address of the domain abc.com.

  • 3600 is TTL (time to live) is the expiry time of the CNAME record. It's expressed in seconds. Here 3600 means that the records will be updated after each hour.

Unlock Cleaner Lists and Improve Engagement With Email Verifier

Record

Type

Value

Time to live (TTL)

WWW

CNAME

abc.com

3600

The Email Verifier checks emails at several levels. 

1. Formatting check

2. Domain legitimacy 

3. Server connectivity 

4. Cross-referencing database of professional emails

5. MX record validation

6. SMTP server connection

  • www is the subdomain and is an identifier of the record.

  • CNAME is the DNS record type.

  • com is the value of the record. That means www will resolve to the IP address of the domain abc.com.

  • 3600 is TTL (time to live) is the expiry time of the CNAME record. It's expressed in seconds. Here 3600 means that the records will be updated after each hour.

Frequently Asked Questions

General Questions

Does Smartlead’s Email Verifier Send Emails to Verify Email Addresses? 

Email automation FAQs- Smartlead

No, Smartlead’s Email Verifier does not send emails to verify email addresses. Instead, it uses various technical checks such as format validation, domain verification, and server testing to confirm whether an email address is valid and can receive emails without actually sending a message. This method helps maintain privacy and reduces unnecessary email traffic.

Is Smartlead’s Email Verifier Free? 

Email automation FAQs- Smartlead

Yes, Smartlead’s Email Verifier is absolutely free to use. Let us take care of email verification while you focus on closing deals. 

What is the Email Verification Useful For?

Email automation FAQs- Smartlead

Email verification is crucial for effective cold email campaigns, helping to:

Reduce Bounce Rates: It checks that emails won't bounce back from invalid addresses.
Boost Campaign Performance: Ensures messages reach real, active emails, improving engagement.
Protect Sender Reputation: This helps prevent your emails from being marked as spam.
Save Costs: Avoids wasting resources on non-existent email addresses.
Enhance Data Quality: Keeps your email lists clean and useful for better decision-making.
Ensure Compliance: Minimizes the risk of sending unsolicited emails, aligning with data protection laws.